MEDIA & ENTERTAINMENT
Data-driven insights to develop promotion strategy
Movies, music, sports, TV shows, and live entertainment are some of the most discussed topics on the Internet. People love to talk about the media they consume, the sports teams they support, the TV shows they watch, and the movies they go to. Use deep learning to get an in-depth analysis of your audience and the media entity in real-time.
MEDIA & ENTERTAINMENT
Data-driven insights to develop promotion strategy
Movies, music, sports, TV shows, and live entertainment are some of the most discussed topics on the Internet. People love to talk about the media they consume, the sports teams they support, the TV shows they watch, and the movies they go to. Use deep learning to get an in-depth analysis of your audience and the media entity in real-time.
Solve your challenges
We’ve fine‑tuned our LLM on hundreds of trailer, movie, and OTT show analyses to deliver actionable, high‑impact insights
We will track the campaigns of your movies and TV shows and provide actionable insights for real-time optimization
Campaign Impact
We will define distinct consumer segments and recommend communication strategy for each persona
Segmentation
We will analyze the reaction to your movie trailer and provide actionable insights to develop the campaign strategy for the movie
Trailer Analysis
We will assess the audience feedback on a TV show episodes in real time and provide recommendations on promotional content and campaign planning
TV Show Tracking
We will analyze the cliffhanger for your show, measure audience anticipation level, and their expectation from the show going forward
Cliffhanger Analysis
Solve your challenges
We’ve fine‑tuned our LLM on hundreds of trailer, movie, and OTT show analyses to deliver actionable, high‑impact insights
We will track the campaigns of your movies and TV shows and provide actionable insights for real-time optimization
Campaign Impact
We will define distinct consumer segments and recommend communication strategy for each persona
Segmentation
We will analyze the reaction to your movie trailer and provide actionable insights to develop the campaign strategy for the movie
Trailer Analysis
We will assess the audience feedback on a TV show episodes in real time and provide recommendations on promotional content and campaign planning
TV Show Tracking
We will analyze the cliffhanger for your show, measure audience anticipation level, and their expectation from the show going forward
Cliffhanger Analysis
HOW WE'RE
DIFFERENT
01
Unlock Omni-Source Intelligence
Seamlessly integrate your first‑party and second‑party data with extensive third‑party sources including millions of forums, message boards, review sites, chat rooms, and social platforms, and advanced cognitive intent data to deliver precise, actionable insights
02
Discover insights in real-time
Leverage fine‑tuned foundational models purpose‑built for the media category and sub‑segments to decode consumer perception and deliver fast, actionable insights
03
Cover text, images, audio and video
Capture consumer generated content in all formats to extract rich insights
HOW WE'RE
DIFFERENT
01
Unlock Omni-Source Intelligence
Seamlessly integrate your first‑party and second‑party data with extensive third‑party sources including millions of forums, message boards, review sites, chat rooms, and social platforms, and advanced cognitive intent data to deliver precise, actionable insights
02
Discover insights in real-time
Leverage fine‑tuned foundational models purpose‑built for the media category and sub‑segments to decode consumer perception and deliver fast, actionable insights
03
Cover text, images, audio and video
Capture consumer generated content in all formats to extract rich insights
See real results
A movie trailer analysis led the studio to leverage the Academy Award-winning director of the movie in promotions which significantly raised the anticipation level of the movie
Learn More
Business Challenge: A movie studio wanted to gauge the reception of the trailer for one of its movies. The intent was to understand what people liked and disliked in the trailer, how they perceive the movie based on the trailer, what is the anticipation level of the movie overall and among different quadrants and geographies.
Business Result: The study revealed key factors driving positivity and negativity around the movie. An important finding was that the key driving factor for the movie was Academy Award winning director who had positive appeal across quadrants. Using benchmarking data from other movies in the genre, we were able to accurately project current anticipation level of the movie eight months before the movie release.
Identified and defined “tattoo and piercing enthusiasts” as a key segment for a TV series which helped the television network develop a targeted engagement strategy for the segment
Learn More
Business Challenge: A television network wanted to identify the core target segments for their new TV series. The network believed that the series would appeal to a younger audience, but wanted to identify niche segments with whom they could engage early on.
Business Result: Segmentation study identified three distinct segments, including tattoos and piercing enthusiasts as a core segment that will have affinity towards the series. Based on our recommendation, the client developed a communication strategy for people into tattoos and piercing by engaging popular tattoo artists and shops. This helped improve awareness of the target segment and increased their engagement with the series.
See real results
A movie trailer analysis led the studio to leverage the Academy Award-winning director of the movie in promotions which significantly raised the anticipation level of the movie
Learn More
Business Challenge: A movie studio wanted to gauge the reception of the trailer for one of its movies. The intent was to understand what people liked and disliked in the trailer, how they perceive the movie based on the trailer, what is the anticipation level of the movie overall and among different quadrants and geographies.
Business Result: The study revealed key factors driving positivity and negativity around the movie. An important finding was that the key driving factor for the movie was Academy Award winning director who had positive appeal across quadrants. Using benchmarking data from other movies in the genre, we were able to accurately project current anticipation level of the movie eight months before the movie release.
Identified and defined “tattoo and piercing enthusiasts” as a key segment for a TV series which helped the television network develop a targeted engagement strategy for the segment
Learn More
Business Challenge: A television network wanted to identify the core target segments for their new TV series. The network believed that the series would appeal to a younger audience, but wanted to identify niche segments with whom they could engage early on.
Business Result: Segmentation study identified three distinct segments, including tattoos and piercing enthusiasts as a core segment that will have affinity towards the series. Based on our recommendation, the client developed a communication strategy for people into tattoos and piercing by engaging popular tattoo artists and shops. This helped improve awareness of the target segment and increased their engagement with the series.
Turn your data into decisions that move your business forward.
Discover what MavenMagnet can unlock for your organization.
Turn your data into decisions that move your business forward.
Discover what MavenMagnet can unlock for your organization.
